Zenith Bank, Etisalat seek NPFL Sponsorship Rights As LMC Parts Ways With Glo


One of Nigeria’s foremost commercial banks, Zenith Bank and telecommunications giants, Etisalat are both interested in becoming the new sponsors of the Nigeria Professional Football League, Goal has learnt.

The League Management Company (LMC), rising from its Annual General Meeting, announced the expiration of its contract with title sponsors, Globacom as well as a reclassification of sponsorship packages, following the end of the 2016 Super Four pre-season tournament.

The LMC and Globacom signed a three-year sponsorship agreement worth N1.9b in 2013, and in a statement released on Wednesday, the LMC announced its agreement with the telecommunications giants came to an end after the Super Four tournament, with the title sponsorship of the league now thrown open to ‘all interested corporate bodies’.

The development has left the league without any title sponsors at present, but sources have informed Goal that both Zenith Bank and Etisalat have held ‘preliminary discussions’ with the LMC over the possibility of picking up the title sponsorship.

It remains unclear if a deal will be struck before the start of the 2016 season on February 21, but it is understood the LMC will seek multiple sponsors for the different categories of sponsorship packages it has designed.