Reality TV star and entrepreneur, Mercy Eke, has taken a bold step in her academic journey, enrolling in a Master of Business Administration (MBA) program in the United Kingdom.

Eke, who rose to fame after winning Big Brother Naija Season 4 in 2019, shared the news with her followers on Instagram on Thursday, March 6, 2025.

"Chasing my dreams – done playing, back to reality. I started my MBA last year, and I’m super excited for this journey," she wrote, alongside photos with her classmates.

Before her rise to stardom, Eke attended Egbu Girls Secondary School in Owerri, Imo State, and later earned a degree from Imo State University in 2014.

Her latest move comes shortly after she made headlines for acquiring a Lamborghini, a purchase she flaunted on social media.

Eke now joins a growing list of BBNaija alumni prioritising education, following in the footsteps of Season 3 winner, Miracle Ikechukwu, who also pursued further studies post-reality TV.